Title- Advertising Strategy Author- Mr.Sandeep Chaure Roll No.- 0222070 Literature Review:- The Impact of Advertising Creative Strategy on Advertising Elasticity. DALL’OLIO, F.; VAKRATSAS, D. (2023) evaluated the impact of advertising creative strategy (ACS) on advertising elasticity, taking into account both the content and execution of ads. The study uses a three-dimensional representation for evaluating content… Continue reading Advertising Strategy
Category: Starting a Business
E-commerce
E-commerce Author: Aniket Dupargude MMS – ROLL NO. 12 Literature Review Analysis of Computer-Based Blockchain Technology in Cross-Border E-commerce Platforms. Zheng, Luyao et al. (2021) says that blockchain technology has the potential to revolutionize cross-border e-commerce platforms by improving efficiency, security, and trust. Several studies have explored the use of blockchain technology in cross-border e-commerce… Continue reading E-commerce
Business communication research
Business communication research. Author Madhuri patil. Roll no- 0222107. THE IMPACT OF EXECUTIVE VERBAL COMMUNICATION ON THE CONVERGENCE OF INVESTORS OPINIONS. WEI GUO,SENGUL METIN,TIYING YU (2013) Said that Verbal communication refers to do communication by using our gesture, posture, facial expressions etc. Verbal communication works without using words. Verbal communication refers to “Non verbal communication”.… Continue reading Business communication research
ANOVA Report
ANOVA REPORT Title: Comparison of four Festivals. Author Name: Chanchal Bhosle Introduction: Diwali, one of the most prominent Hindu festivals of India, is celebrated with a lot of pomp and show. During this festival of lights, houses are decorated with clay lamps, candles, and Ashok leaves. Holi is one of the famous… Continue reading ANOVA Report
REGRESSION REPORT
REGRESSION REPORT Title: Relationship of Capgemini with Nifty. Author: Chanchal Sunil Bhosle Introduction : Capgemini Technology Services India Ltd. was incorporated in the year 1993. Its today’s share price is 404.2. Its current market capitalisation stands at Rs 1189.7 Cr. In the latest quarter, company has reported Gross Sales of Rs. 149707… Continue reading REGRESSION REPORT
REGRESSION REPORT
REGRESSION REPORT Title: Relationship of Capgemini with Nifty. Author: Chanchal Sunil Bhosle Introduction : Capgemini Technology Services India Ltd. was incorporated in the year 1993. Its today’s share price is 404.2. Its current market capitalisation stands at Rs 1189.7 Cr. In the latest quarter, company has reported Gross Sales of Rs. 149707… Continue reading REGRESSION REPORT
Legal cases of Zomato
introduction & background On 9th of March, 2021 one Hitesha Chandranee of Bangalore claimed that when she complained of her food delivery from Zomato getting delayed, she was assaulted by the delivery person (more particularly punched on the face).[1] The woman has posted a video of her bleeding nose online. While the woman herself was… Continue reading Legal cases of Zomato
Impact of CSR on Businesses
Author : Misbah Pathan The objective of the study: The objective of this research is to understand the various positive and negative impacts of CSR on business firms. Introduction The term CSR was coined by Bowen in 1953 which he described as “the set of moral and personal obligations that the employer must follow considering… Continue reading Impact of CSR on Businesses
Growing impact of Startups around the World.
Growing impact of Startups around the World. Author: Laveena Uchil. 1. Research Objective: To find out the growing importance of Startups around the world economy. 2. Introduction: Startup refers to new emerging business venture which can be developed into a feasible business model through innovative solutions. Start-ups are extremely high-risk ventures which are usually formed… Continue reading Growing impact of Startups around the World.
To determine People’s opinion on the authenticity of products purchased online
Business Research Methodology Research Assignment Faculty In-Charge – Prof. J K Sachdeva Name SAP ID Glavan Fernandez – 80012100908 Khushboo Gangvekar-80012100835 Nihhar Tated – 80012100955 Prateesh Bhambhani- 80012100882 Problem Title: To determine People’s opinion on the authenticity of products purchased online Name of researchers • Glavan Fernandez • Khushboo Gangvekar • Nihhar Tated • Prateesh… Continue reading To determine People’s opinion on the authenticity of products purchased online