Title: “Survey on Car Brands: Consumer’s Car Buying Preferences” Author: Sahil Suresh Sawardekar Introduction: Toyota, Suzuki, Hyundai, and Tata are the most preferred cars in Indian car market segment. India’s middle-class population has grown significantly, and disposable incomes have increased. This has led to a shift in consumer preferences towards purchasing of cars. When purchasing a car,… Continue reading “Survey on Car Brands: Consumer’s Car Buying Preferences”
Category: Sales
“A comparison of four Luxury Handbag brands: Gucci, Deor, Prada & Givenchy using a one-way ANOVA (Analysis of Variance) single-factor method.”
“A comparison of four Luxury Handbag brands: Gucci, Deor, Prada & Givenchy using a one-way ANOVA (Analysis of Variance) single-factor method.” Author – Pranali Singh … Continue reading “A comparison of four Luxury Handbag brands: Gucci, Deor, Prada & Givenchy using a one-way ANOVA (Analysis of Variance) single-factor method.”
Comparison of Sim Cards
Title:- Comparison of Sim Cards Author:- Yash Patil Introduction:-SIM cards (Subscriber Identity Modules) are small, removable cards used in mobile devices to store user information and authenticate their identity on mobile networks. They enable users to connect to cellular networks, make calls, send messages, and access mobile data services.Available in various sizes, including standard, micro, and nano, SIM cards are essential for the functionality of most mobile phones and provide the flexibility to switch between different carriers and devices. Objective;- To compare these 4 Brands of Sim Card Data Collection:- The Data is taken of 4 brands of Sim Card Data Analysis:- ANOVA Source of Variation SS df MS F P-value F crit… Continue reading Comparison of Sim Cards
Sales Forecasting
SALES FORECASTING Nikita Naik. Griva, Butorina, Et All (2023) A sales funnel is a marketing model that outlines the journey of a potential customer from initial contact with a product or offer to making a purchase. It comprises various stages where clients interact with a company and its brand. Analyzing the sales funnel is… Continue reading Sales Forecasting
Comparison of four sport shoe brands.
Title: Comparison of four sports shoe brand. Author: Priyanka Vilas More MMS/0222100/B Introduction: Adidas, Nike, Puma, and Reebok are globally recognized sportswear brands that have left an indelible mark on the world of athletic footwear and apparel. Adidas, a German power waxhouse, is known for its… Continue reading Comparison of four sport shoe brands.
Advertising Strategy
Title- Advertising Strategy Author- Mr.Sandeep Chaure Roll No.- 0222070 Literature Review:- The Impact of Advertising Creative Strategy on Advertising Elasticity. DALL’OLIO, F.; VAKRATSAS, D. (2023) evaluated the impact of advertising creative strategy (ACS) on advertising elasticity, taking into account both the content and execution of ads. The study uses a three-dimensional representation for evaluating content… Continue reading Advertising Strategy
E-commerce
E-commerce Author: Aniket Dupargude MMS – ROLL NO. 12 Literature Review Analysis of Computer-Based Blockchain Technology in Cross-Border E-commerce Platforms. Zheng, Luyao et al. (2021) says that blockchain technology has the potential to revolutionize cross-border e-commerce platforms by improving efficiency, security, and trust. Several studies have explored the use of blockchain technology in cross-border e-commerce… Continue reading E-commerce
Brand Awareness
Brand Awareness Author: Shivansh Gupta MMS – Roll No. (0222) Kohinoor Business School Literature Review The development of brand awareness in young children: how do young children recognize brands? AKTAŞ ARNAS et al(2016) say that According to the study, young kids as young as three exhibit brand awareness and can identify the product and brand… Continue reading Brand Awareness
Mutual Funds
Mutual Funds Author Shruti Bagul Literature view 1. Why Do Mutual Funds Hold Lottery Stocks? The article examines the behavior of mutual fund investors seeking out extreme fund returns and the strategies used by fund managers to exploit this behavior. The study finds that funds with more lottery holdings attract larger flows, suggesting managers cater… Continue reading Mutual Funds
textile industry
TEXTILE INDUSTRY Author: Rutik Thotle, KBS, MMS (0222060) Textile-to-Textile Recycling, Using and Opportunities The article examines the commercial viability of employing past- consumer waste in the United States for textile-to-textile EvMc (2023, 15, 1473) recycling. This recycling techniques, which entails gathering worn fabrics and turning them into new items has both obstacles and opportunities, as… Continue reading textile industry