Social Media

Social Media    Author: Mayur Dubule The Evolution and Role of Social Media Ronalds et al (2015) presented that supplied a have a look at that announces social media is developing rapidly, with billions of users international and many organizations the use of it for marketing. Despite its importance, there is little studies on measuring social… Continue reading Social Media

Artificial Intelligence use in Banking Sector

Artificial Intelligence use in Banking Sector Author: Omkar Gawde Smart Banking Revolution Alaburo et all (2024) presented a study which explores AI’s growing role in banking, enhancing automation, customer service, and risk management while improving efficiency. AI-driven tools like chatbots and predictive analytics transform customer experiences and financial inclusion. However, challenges such as digital literacy… Continue reading Artificial Intelligence use in Banking Sector

CORPORATE GOVERNANCE & FINANCIAL PERFORMANCE

CORPORATE GOVERNANCE & FINANCIAL PERFORMANCE AUTHOR: DHRUV MANOHAR PADGE ROLL NO.: 109 KOHINOOR BUSINESS SCHOOL   The Role of Corporate Governance in Global Performance & Financial Success Cosmina (2019) Presented The concept of “global performance” refers to an organization’s success in three key areas: economic, social, and environmental performance. Reynaud (2003) highlights that financial results… Continue reading CORPORATE GOVERNANCE & FINANCIAL PERFORMANCE

Published
Categorised as Management

Employment over Entrepreneurship

Title – Employment over Entrepreneurship Name – Vinayak Avchite 02 1) “The Analysis of Field Choice in College and Graduate School: Determinants and Wage Effects” (Joseph G, et al. NBER Working Paper No. 21655, 2015) This paper explores how students choose their field of study and how it impacts their future salaries and job potential.… Continue reading Employment over Entrepreneurship

GDP OF INDIA

GDP OF INDIA Author : Sahil R Gaware Causal Relationship between Exports and Agricultural GDP in India This article is an attempt to investigate the causal relationships between agriculture gross domestic product (GDP) and exports in India on the basis of time series data for forty year from 1970-1971 to 2010-2011. The empirical evidence reveals… Continue reading GDP OF INDIA

Consumer behaviour

Title: consumer Behaviour Name: Piyush uttam jagtap 1.Role of consumer research in marketing This article emphasize on importance for marketers to understand consumer’s purchasing decisions such as what they buy, why they buy it, how they buy it, and how often they buy it. The research explores how consumers make decisions to allocate their resources… Continue reading Consumer behaviour

Investment in Renewable Energy

Title: Investment in Renewable Energy Name: Manas Milind Deshmukh 1. The Importance of Supporting Investment In Renewable Energy The critical role of investments in renewable energy in achieving environmental sustainability, economic growth, and job creation within the European Union (EU). The authors highlight the EU’s ambition to become the first climate-neutral continent by 2050, a… Continue reading Investment in Renewable Energy

Published
Categorised as Finance

Industry Specific Marketing Research

Industry-Specific Marketing Research Author: [ Tahera Mulla ] Marketing Strategies in the Healthcare Industry John (2022) presented that Healthcare marketing has transformed significantly with the rise of digital technology, making it more patient-focused and accessible. Hospitals and healthcare providers use digital platforms to connect with patients, promote services, and share important health information. Telemedicine has… Continue reading Industry Specific Marketing Research

Published
Categorised as Marketing

Logistic Regression of Age, Income and Debt-income ratio

                                           Logistic Regression   Author name- Deepak Chhabra Roll no- 021330424013 Batch- M2 From- ITM BUSINESS SCHOOL, KHARGHAR, NAVI MUMBAI   Introduction- In this analysis, we aim to evaluate the predictive performance of a logistic regression model used to forecast the likelihood of default among individuals based on several independent variables, including age, income, and… Continue reading Logistic Regression of Age, Income and Debt-income ratio