Artificial Intelligence in Higher Education: Adoption, Impact, and Governance across Teaching, Learning, and Institutional Strategy Author: Shivam Ingle Literature Review 1.AI Curriculum Expansion Across the global education landscape, universities are actively launching AI-focused departments, majors, and interdisciplinary programs to meet the rising demand for AI skills in the job market. Large enrollments in new AI… Continue reading AI in Higher Education

Fashion Trends and Retail Market Author: Poonam Dwivedi     Literature Review 1.  Buying Behavior  Chaure, Gautam, and Husain (2024) examined how consumers select fashion apparel in Nagpur, India. Surveying 200 respondents aged 24–50, the study identified quality, price, brand reputation, and current fashion trends as primary factors influencing purchase decisions. Consumers exhibit varying behaviors,… Continue reading Fashion trends and retail market

  Author: Harsh Vivek Parkar Kohinoor Business School, Mumbai Fy- MMS Div B Roll no 94     3.1 Impact of household spending pattern Jain (2025) explains that inflation significantly changes household spending behaviour, especially among low- and middle-income groups. During periods of rising prices, families are forced to adjust their priorities, often reducing expenditure… Continue reading Impact of Inflation on Household Consumption

Author: Rehan Siddiqui 53  Title: Niche Marketing    Introduction  Niche marketing is an important concept in modern business. Instead of targeting everyone, companies focus on a small and specific group of customers who have special needs and preferences. This helps businesses understand their customers better and provide products or services according to their needs.  Many… Continue reading Niche Marketing

                  FEAR OF FAILURE   Author : Mahak Shrivastava 021331025218                     Anushka Mithari    021331025069     Introduction  In today’s competitive academic environment, students often face high expectations regarding performance and success, which can lead to psychological pressure. One common challenge arising from this pressure is fear of failure, defined as anxiety about making mistakes or not meeting expectations. This fear… Continue reading Fear of Failure

“Economic and Business Impact of Air Pollution in India”   Author : Yash Maismale_27  1. Paper Name: A “Smog Season” Discount Is Another Threat to India Earnings (2/10/2026) Author Name: Ishika Mookerjee and Satviki Sanjay Summary: This paper explains how air pollution in India is becoming a serious threat to company profits along with public… Continue reading Economic and Buisness Impact of Air Pollution in India.

Impact of Screen Time on Health and Development Across Different Age Groups   Author –  Ankita Navnath Darade 0225006     Screen Time and Children’s Oral Health This hospital-based study looked at 353 children aged 6–13 years to understand how screen time is related to their eating habits and dental health. The researchers found that… Continue reading Impact of Screen Time on Health and Development Across Different Age Groups

Topic: – Neurovascular compression in patiens with stress-related somatic complaints    This research they focus on three women with symptoms like ringing in the ears, dizziness and headaches. They also feel stress in their lives.When they checked by doctors, they got to know that the blood vessel in their brain was pressing against a nerve.… Continue reading Stress

Yash Vilas DeshmukhDr. Jagdish SachdevaBusiness Research Methods25 Feb. 2026 Currency Under Siege: Trade Tensions, Capital Flows, and the Depreciation of the Indian Rupee An Analytical Study of Exchange Rate Volatility, Monetary Policy Response, and Financial Market Implications in India Introduction The depreciation of the Indian rupee against the United States dollar has become one of… Continue reading Currency Under Siege: Trade Tensions, Capital Flows, and the Depreciation of the Indian Rupee

1) Advertisement Advertising is a modern academic field, but its practice is thousands of years old.The oldest known advertisement was found in ancient Egypt on a papyrus offering a reward for a runaway slave.Ancient Greek and Roman civilizations also used public announcements for commercial and official purposes.In medieval times, printmaking and wood carvings were used… Continue reading “Evolution of Marketing: From Traditional Advertising to Digital and Influencer Strategies”