Online Shopping Addiction in Millennials

Online Shopping Addiction in Millennial Authors- Nayan Padole , Akshada Porje , Prajakta Bansod Introduction – Online shopping addiction is characterized by the extreme crave to shop. The millennial generation relay a lot on online shopping. Online shopping addiction has become a growing concern among millennials, who have grown up in an era of digital… Continue reading Online Shopping Addiction in Millennials

A Study about Online Shopping and Consumer Behaviour

A Study about Online Shopping and Consumer Behaviour By Dikshita Shah, MMS Batch 2021-23, Jankdidevi Bajaj Institute Of Management, SNDT Juhu. Introduction: The World Wide Web has propelled in no small extent of changes in the attitude and behaviour of people all over the world. Due to this blessing, online shopping has emerged which influenced… Continue reading A Study about Online Shopping and Consumer Behaviour

A Study about Online Shopping and Consumer Behaviour

A Study about Online Shopping and Consumer Behaviour Author: Dikshita Shah (MMS Batch 2021-23, JDBIMS) Introduction: The World Wide Web has propelled in no small extent of changes in the attitude and behaviour of people all over the world. Due to this blessing, online shopping has emerged which influenced the lives of ordinary citizens. Both… Continue reading A Study about Online Shopping and Consumer Behaviour