Topic – Demonetisation Author- Pritesh Mehtre MMS- Roll No- 95 Batch -B Kohinoor Business School Impact of demonetisation On Unbanked/Inadequately Banked Villages Sinha P (2016) state that, urban areas are facing cash crunch, so the condition of rural areas is likely worse. Rural bank branches serve double the number of people compared to urban… Continue reading Demonetisation
Waste Management
WASTE MANAGEMENT Author – Janhavi Jagdale Roll No. – 0222085 Kohinoor Business School Literature Review Eco-Innovation SUKRI, et al. (2023) says that eco-innovation is becoming increasingly important in Malaysia as it helps in reducing environmental impact and provides businesses with new business opportunities. Eco-innovation refers to development of new products, services, processes, or technologies… Continue reading Waste Management
MOONLIGHTING
MOONLIGHTING Shrutika Kalambe MMS- Roll No:21 Batch A The decision to moonlight: does second job holding by the self-employed and employed differ? ATHERTON, A. (2016) summarizes over decision to moonlight, can vary between self-employed individuals and those who are employed by company. Self-employed individuals have flexibility in their work which helps them to… Continue reading MOONLIGHTING
Stock market
Stock Market Investment Author name :- Kunal Kotgire Roll no:-0222093 Is smart beta investing profitable? evidence from the Nordic stock market. SILVASTI, V.; GROBYS, K. says that This passage discusses the increasing popularity of smart beta investing among private and institutional investors. The FTSE Russell has conducted annual smart beta surveys among its institutional… Continue reading Stock market
The Impact of Technological Innovation on Economic Growth in india
Economics (The Impact of Technological Innovation on Economic Growth in india) Author: – Rohan V. Narwane Roll No. : – 0222102 Stream: – MMS 1st year (Batch B) ABSTRACT This research project aimed to investigate the impact of technological innovation on economic growth in India. By analyzing relevant data and applying econometric techniques,… Continue reading The Impact of Technological Innovation on Economic Growth in india
DIGITAL MARKETING
Digital Marketing Author: Bibhor Singh MMS – Roll No. (0222118) Kohinoor Business School Literature Review PROMOTIONAL STRATEGIES FOR INDIAN PHARMACEUTICAL COMPANIES IN THE WORLD OF DIGITAL MARKETING. AGRAWAL, B.; MANDHANYA, Y. (2021) say that Pharmaceutical companies looking for some strategies for promotion as traditional method of newspaper is not useful in rural areas due to… Continue reading DIGITAL MARKETING
GST
Goods And Service Tax Author : Harshal Sonawane Div : MMS BRoll No : 119 Impact of GST in India : NAMASIVAYAM, et al. (2017) The paper discusses the implementation of the Goods and Service Tax (GST) in India, which aims to replace multiple indirect taxes levied by the central and state governments with a… Continue reading GST
GOODS AND SERVICE TAX
Goods And Service Tax Author : Harshal Sonawane Div : MMS BRoll No : 119 Impact of GST in India : NAMASIVAYAM, et al. (2017) The paper discusses the implementation of the Goods and Service Tax (GST) in India, which aims to replace multiple indirect taxes levied by the central and state governments with a… Continue reading GOODS AND SERVICE TAX
Sales Management
Sales Management Author : Chunoti Sachin Rane MMS – Roll No. 111 Kohinoor Business School Literature Review : Understanding the Performance Effects of “Dark” Salesperson Traits: Machiavellianism, Narcissism, and Psychopathy : SATORNINO et al says that The prevalence of the dark triad personality traits (Machiavellianism, narcissism, and psychopathy) among salespeople challenges the emphasis on positive… Continue reading Sales Management
Consumer behavior
CONUMER BHEVIOUR Author: – Vishakha Balu Bhosale MMS/Roll No.07/Div A Kohinoor Business School Literature Review A study of organization Development Affected by consumer Buying Behavior Sharma Preeti. et,al(2022)says that how people, groups or organizations select,acquire,use, and discard items as well as the variables that affect their decision, taste , price and branding. The article… Continue reading Consumer behavior