Deven Dinkar Kamble   Introduction: Motorcycles play a vital role in the transportation sector in India. Motorcycles are not only used for day-to-day activities, but they also serve as a means of long-distance travel. Motorcycles have proven to be the most efficient way of getting through the crowded roads of India. In the Indian market,… Continue reading Comparative Analysis of Motorcycle (Bike) Brands in India

Title: Survey to find which fast food is preferred by general public Author: Prajwal Devadiga (09)   Introduction: This study aims to identify the most preferred fast food item among the public by comparing popular options such as Vada Pav, Chinese Manchurian, Pani Puri, and Momos. A survey was conducted to collect responses based on… Continue reading Survey to find which fast food is preferred by general public

TITLE: Survey On Preference Of People Towards Mobile Brands   AUTHOR: Bhakti Arun Mumbarkar   INTRODUCTION: In today’s digital era, smartphones have become an essential part of everyday life, leading to intense competition among brands such as Apple Inc., Samsung Electronics, Xiaomi, and OnePlus. Consumer preference for these mobile brands is influenced by various factors… Continue reading Survey On Preference Of People Towards Mobile Brands

Author: Yash Maismale 27 Introduction Air conditioners have become an important household appliance due to rising temperatures and changing lifestyles. Consumers often choose AC brands based on cooling efficiency, energy consumption, durability, and brand reputation. Understanding consumer satisfaction helps companies improve their products and marketing strategies. Statistical tools are commonly used in research to analyze… Continue reading Title: A Study on Consumer Preference for Air Conditioners using ANOVA

Title – One-Way ANOVA, Calculation of 4 Luxury Car Brands Author-PRATHAM KADAM (72) INTRODUCTION The luxury automotive landscape is defined by a quartet of icons, each offering a distinct philosophy: BMW remains the “Ultimate Driving Machine,” prioritizing athletic handling and driver-centric cockpits; Mercedes-Benz stands as the global gold standard for “The Best or Nothing,” focusing… Continue reading One-Way ANOVA, Calculation of 4 Luxury Car Brands

Title – One-Way ANOVA, Rating Analysis of Four Popular Indian Car Brands Author – YASH DESHMUKH (08) Introduction The Indian automobile market has emerged as one of the fastest-growing and most competitive automotive ecosystems in the world. Four brands have consistently dominated consumer preference in the mass-market and mid-premium SUV segment: Tata Nexon disrupted the… Continue reading One-Way ANOVA, Rating Analysis of Four Popular Indian Car Brands

Title: A Study on Clothing Brand Preferences Using One-Way ANOVA Author: Shreya Umesh Poojari Rollno: 0225040 Introduction: Brands like Zara, VanHeusen, Levi’s, and Allen Solly are popular in the fashion industry, offering a mix of trendy, formal, and casual clothing. Zara focuses on fast fashion, VanHeusen on formal wear, Levi’s on durable denim, and Allen… Continue reading A Study on Clothing Brand Preferences Using One-Way ANOVA

Title: Comparative Analysis of E-commerce Applications   Introduction: E-commerce applications have become an integral part of modern consumer behaviour in India. These platforms provide convenience, variety, and competitive pricing, making online shopping more accessible. Popular apps like Amazon, Flipkart, Myntra, and Meesho cater to different customer needs such as fashion, electronics, and budget shopping. Each… Continue reading Comparative Analysis of E-commerce Applications

AUTHOR: Mariam Majeed Khan   INTRODUCTION:  Food preferences play an important role in understanding consumer behaviour and choices. Different individuals tend to have varying tastes and preferences based on factors such as culture, lifestyle, and personal liking. This study aims to analyse and compare the preferences for four popular food items, Pani Puri, Pizza, Pasta,… Continue reading TITLE: A Study on Consumer Food Preferences Using One-Way ANOVA

Introduction: This study aims to analyze consumer preferences and perceptions of leading mid-range smartphone brands such as OnePlus, Nothing, Redmi, and Samsung. These brands are widely recognized for their innovation, performance, and value for money in the mid-range segment. The research focuses on comparing their ratings based on a numerical scale from 1 to 10.… Continue reading Title: Comparative Analysis of Mid-Range Smartphone Brand Preferences Author: Priyam Mohan Kusundal- 24