Comparison of 4 different Shampoo brands

Title Comparison of 4 different Shampoo brands

Author – Navneet Kour

IntroductionFor the comparison of four different shampoo brands—Clinic Plus, Dove, Loreal and TRESemme—this research will evaluate various attributes such as texture, packaging, pricing, fragrance, customer experience and customer preferences. The study aims to provide insights into how these shampoos meet consumer expectations and which factors contribute most to their popularity and market positioning.

ObjectiveTo compare 4 different biscuits.

Data collectionTo gather relevant data, a survey was done in a class of finance on a scale of 10. Participants rated each shampoo on a scale of 1 to 10, allowing us to capture their opinions and ratings related to 4 shampoo brands. The collected data was then analysed to assess differences in ratings among the four shampoos, providing insights into their relative strengths and areas for customer preference.

Data Analysis

Anova: Single Factor

         
             

SUMMARY

           

Groups

Count

Sum

Average

Variance

   

Clinic Plus

25

187.5

7.5

2.46

   

Dove

25

181.5

7.26

3.02

   

Loreal

25

200.5

8.02

5.24

   

TRESemme

25

189

7.56

6.67

   
             
             

ANOVA

           

Source of Variation

SS

df

MS

F

P-value

F crit

Between Groups

7.57

3.00

2.52

0.58

0.63

2.70

Within Groups

417.46

96.00

4.35

     
             

Total

425.03

99.00

 

 

 

 

 

ConclusionAs the P-value of the hypothesis is 0.63 is more than 0.05 we accept the null hypothesis meaning all are same. Based on the ANOVA results, there is sufficient evidence to conclude that there are significant differences in customer preference scores among the four biscuits.   There is no statistically significant difference between the average values of Oreo, Bourbon, Jim-Jam and Marie Gold .The p-value (0.63) is much higher than the typical threshold of 0.05, meaning the differences in their averages could very likely be due to random chance.

Published
Categorised as Finance

By NAVNEET KOUR

Student of ITM Business School

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