Title: One Way ANOVA calculation of 4 Lipstick Brand
Author: Shrutika Kalambe, MMS, Batch A Roll No. 21
Introduction:
In this analysis Top 4 Lipstick brands have been taken, namely:
- Maybelline
Maybelline New York, trading as Maybelline, is an American multinational cosmetics, skin care, perfume, and personal care company, based in New York City. It was founded in Chicago in 1914, and has been a subsidiary of French cosmetics company L’Oréal since 1996.
- Lakme Cosmetics
Lakmé is an Indian cosmetics brand, owned by Hindustan Unilever. It was named after the French opera Lakmé, which itself is the French word for goddess Lakshmi who is renowned for her beauty.
- Sugar Cosmetics
SUGAR Cosmetics is a cruelty-free makeup brand that is high on style and higher on performance. The brand is inspired by and targeted towards bold, independent women who refuse to be stereotyped into roles.Manufactured in state-of-the-art facilities across Germany, Italy, India, USA and Korea the brand ships its bestselling products across Lips, Eyes, Face and Nail categories across the world.
- Elle 18
Elle 18 is a popular cosmetics brand known for its vibrant and affordable makeup products, catering to the youthful and trendy needs of young women and teenagers.
Objective: To compare 4 lipstick brands by ONE Way ANOVA.
Data Collection: Students of our batch specially girls were requested to grade these 4 brands over their liking, on the scale of 1-10 and ONW Way ANOVA was calculated.
Hypothesis:
H0: All the brands are equal (A=B=C=D)
H1: Any one of the brand is different.
|
Source of Variance |
SS |
DF |
MSS |
F |
|
Between Groups |
1.75 |
3 |
0.5833 |
|
|
Within Groups |
61.2 |
16 |
3.825 |
|
|
Total |
62.95 |
19 |
|
0.1525 |
Result: Table F=0.05,3DF, 16DF = 3.239
As Calculated F=0.1525 is less than tabulated F=3.239, therefore accept H0 and reject H1, which means all the lipstick cosmetics are different.
