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Title: Impact of AI in Marketing Author: Ganesh Rajendra Gaikwad     1.0 Introduction Artificial Intelligence (AI) is changing the way marketing works in today’s digital world. Earlier, companies used basic customer data and general advertisements for everyone. Now, AI helps companies understand each customer’s behavior, interests, and needs. AI tools analyze large amounts of data from social media, websites, and online… Continue reading Impact of AI in marketing

Dependence on AI Author – PRATHAM KADAM Kohinoor Business School, MMS FY2025-26   Introduction Dependence on AI refers to the growing tendency of individuals and organizations to rely heavily on artificial intelligence systems for thinking, decision-making, problem-solving, and emotional support. As AI tools become more accurate, convenient, and accessible, people increasingly use them for studying,… Continue reading Dependence on AI

Title: Financial Literacy and Its Impact on Financial Behavior, Inclusion, and Empowerment. Author: Vinayak Sunil Kale. Roll No.: 73 Class: FYMMS   Literature Review: 1. Promoting Financial Inclusion Through Financial Education The article evaluates the impact of financial literacy on financial inclusion in India, taking into consideration key factors such as savings habits, debt management,… Continue reading Financial Literacy and Its Impact on Financial Behavior, Inclusion, and Empowerment.

Childhood Obesity: A Review of 10 Articles Introduction Childhood obesity has become a serious health problem across the world. Many countries are facing an increase in overweight and obese children. The reasons include unhealthy eating habits, junk food advertising, lack of physical activity, family influence, and government policies. Because of its long-term health and social… Continue reading Childhood Obesity

Title : The factors influencing Gen Z’s preference between digital investment platforms and traditional banking channels. Author : Pooja Ajit Kasar Introduction : In today’s digital world, the way people use banking and investment services is changing very fast. The ten articles show that Generation Z prefers digital platforms because they are quick, easy, and… Continue reading The factors influencing Gen Z’s preference between digital investment platforms and traditional Banking channels .

INDUSTRIAL POLLUTION AND ENVIRONMENT   Author : Srushti Mahajan  Roll no. 0225026   Review of Literature : 1 . The impact of intermediate product imports on industrial pollution emissions     This study investigates how intermediate product imports affect industrial pollution, and lightly polluting industries experience different degrees of emission reduction. emissions in China, using panel… Continue reading Industrial pollution and environment

INDUSTRIAL POLLUTION AND ENVIRONMENT   Author : Srushti Mahajan  Roll no. 0225026   Review of Literature : 1 . The impact of intermediate product imports on industrial pollution emissions     This study investigates how intermediate product imports affect industrial pollution, and lightly polluting industries experience different degrees of emission reduction. emissions in China, using panel… Continue reading Industrial pollution and environment

Title: The Impact of Social Media Marketing on Consumer Behaviour Author: Aisha Shaikh 1.0.Introduction In today’s digital world, social media has become an important part of marketing. Businesses use social media platforms to promote their products, connect with customers, and build brand awareness. Unlike traditional marketing, social media allows two-way communication where customers can share… Continue reading The Impact of Social Media Marketing on Consumer Behaviour

Financial Literacy and Its Impact on Financial Behaviour among the Young Generation AUTHOR: Aarti Dhanraj Malunjkar Introduction In today’s dynamic financial environment, young individuals are required to make important financial decisions at an early stage of life. From managing education expenses and credit card debt to planning savings and investments, financial responsibility has become increasingly… Continue reading Financial Literacy and Its Impact on Financial Behaviour among the Young Generation

Renewable Energy as Rural Infrastructure AUTHOR : SAHIL SURADKAR Literature Review :- 1. Renewable Energy for Sustainable Rural Development: Synergies and Mismatches Renewable energy is often seen as a way to help rural areas grow and develop. But is this really the case? This study takes a closer look at the relationship between renewable energy… Continue reading Renewable Energy as Rural Infrastructure