TITLE A Comparative Study of Customer Preference Towards Selected Listed Companies Using ANOVA Author Name: Vedant Agrawal Course: MBA 1. OBJECTIVES OF THE STUDY ● To analyse customer preference levels towards selected fast food brands. ● To compare customer ratings across the selected corporate entities. ● To identify whether a significant difference exists in customer… Continue reading Evaluating Market Positioning and Customer Loyalty: A Statistical Comparison of Four Leading Listed Companies

A STATISTICAL COMPARISON OF FOUR CLOTHING BRANDS USING ONE-WAY ANOVA RAHUL PAWAR   1. INTRODUCTION The clothing and apparel industry is one of the most competitive and rapidly evolving sectors in India. Consumers today have access to a wide range of clothing brands offering varied styles, quality levels, price ranges, and brand images. Purchasing decisions… Continue reading A STATISTICAL COMPARISON OF FOUR CLOTHING BRANDS USING ONE-WAY ANOVA

Topic: From Pages to Screens: A Daily Shift Away from Reading Authors:  Kanak Singh , Darshil Shah Introduction ·       In earlier times, reading newspapers, books & novels was a common daily habit that helped people stay informed & build concentration. Today, with the increasing use of smartphones & Digital platforms, most information is accessed through screens rather than… Continue reading From Pages to Screens: A Daily Shift Away from Reading

Author Manasvi Garg, Bijoyeesmita Das , Kashish kumari    Introduction  Social media is widely used by students for communication and entertainment. Although it offers easy access to information, excessive use often leads to distraction during studies. Frequent notifications and multitasking reduce students’ ability to concentrate. This study analyzes the impact of social media usage on… Continue reading A Study on the Impact of Social Media Usage on Students’ Concentration During Studies

TITLE A Study on Customer Preference Towards Selected Fast Food Brands Using ANOVA   AUTHOR Name: Manvi SinghCourse: MBA (Finance)   1. OBJECTIVES OF THE STUDY To analyse customer preference levels towards selected fast food brands To compare customer ratings of McDonald’s, KFC, Domino’s, and Subway To identify whether a significant difference exists in customer… Continue reading A Study on Customer Preference Towards Selected Fast Food Brands Using ANOVA

    AUTHOR: ADITYA NATH DUBEY INTRODUCTION: Career choice is one of the most important decisions in a student’s life, influencing their future education, profession, and overall lifestyle. With increasing career opportunities, students are exposed to multiple fields such as Tax, Corporate Finance, Investment Bankers, and Private Equity. Each field offers different academic challenges, job… Continue reading A STUDY ON CAREER PREFERENCE AMONG STUDENTS OF FINANCE – ANOVA

Author: Akash Singh (021331025042) Introduction The automobile industry is one of the most significant contributors to India’s economic growth, employment generation, and technological advancement. It supports allied industries such as steel, rubber, electronics, and petroleum. With increasing income levels and urbanization, the Indian automobile market has expanded rapidly. Major automobile companies such as Maruti Suzuki,… Continue reading A Comparative Study of User Ratings of Selected Automobile Companies in India Using One-Way ANOVA

Author: Dhwani Gupta (021331025130) Introduction The cement industry plays a crucial role in the economic and infrastructure development of India. Cement is a key input for construction activities such as residential housing, commercial buildings, roads, bridges, and industrial projects. With increasing urbanization and government focus on infrastructure development, the demand for cement in India has… Continue reading A Comparative Study of Selected Cement Companies in India Using One-Way ANOVA

Authors: C S Tanya Akash Singh Dhwani Gupta   1) Introduction   The retail sector has undergone a significant transformation with the rapid growth of e-commerce alongside traditional physical stores. Technological advancements, increased internet penetration, and changing consumer lifestyles have reshaped shopping behavior worldwide. While physical stores offer tangible product experience and immediate gratification, e-commerce… Continue reading A Comparative Study of Consumer Preferences: Physical Stores vs E-Commerce

Authors: C S Tanya Akash Singh Dhwani Gupta   1) Introduction   The retail sector has undergone a significant transformation with the rapid growth of e-commerce alongside traditional physical stores. Technological advancements, increased internet penetration, and changing consumer lifestyles have reshaped shopping behavior worldwide. While physical stores offer tangible product experience and immediate gratification, e-commerce… Continue reading A Comparative Study of Consumer Preferences: Physical Stores vs E-Commerce