DIGITAL CURRENCY IN INDIA

Title: DIGITAL CURRENCY IN INDIAAuthor: Umaid Khan 81 Introduction Digital currency is changing the global financial system. In India, the growth of digital payments, fintech innovation, and new regulations have sped up the use of electronic money. Digital currency includes decentralized cryptocurrencies like Bitcoin and Ethereum, as well as the Central Bank Digital Currency (CBDC),… Continue reading DIGITAL CURRENCY IN INDIA

Corruption And Governance In India

Author: Krishi Pandey  Literature Review Governance and Corruption One way to see how well governments work is by looking at efforts to stop corruption, according to the World Bank’s 2023 data. Where laws are ignored or unevenly applied, graft often grows alongside bad regulation and sluggish public services. Clear procedures inside government offices, combined with… Continue reading Corruption And Governance In India

Title: A Study on the Impact of Digital Marketing and Social Media on Consumer Buying Behaviour and Purchase Intention

Title: A Study on the Impact of Digital Marketing and Social Media on Consumer Buying Behaviour and Purchase Intention Author: Umar Shaikh Roll No: 0225102 Literature Review 1.A Study on Consumers’ Preferences and Buying Behaviour Using Digital Marketing As per this research we have used the data for 110 responses through online questionnaire to see… Continue reading Title: A Study on the Impact of Digital Marketing and Social Media on Consumer Buying Behaviour and Purchase Intention

Consumer Choice of Mobile Phones for Multiple Purposes

Consumer Choice of Mobile Phones for Multiple Purposes Marketing Batch (M3)   Authors :- ·       Pranay Bawane – 021331025300 ·       Suyog Honmane-021331025467     Introduction: This report presents a professional statistical evaluation of your survey data, mirroring the analytical environment of IBM SPSS Statistics. The study utilizes two primary multivariate techniques: Factor Analysis to identify… Continue reading Consumer Choice of Mobile Phones for Multiple Purposes

Income Inequality (Review of Literature)

                                                    INCOME INEQUALITY                                                     Author: Prajwal Devadiga Review of Literature: 1.     Accounting for change in Income Inequality in Rural India, 1993-2011: a regression-based decomposition: The literature ‘Accounting for change in Income Inequality in Rural India, 1993-2011: a regression-based decomposition’ has majorly focused on understanding the drivers of rising disparities after the 1991 economic reforms. A prominent… Continue reading Income Inequality (Review of Literature)

Impact of Social Media Marketing on Consumer Purchase Intention

Title: Impact of Social Media Marketing on Consumer Purchase Intention Author: Madhura Milind Gaokar – 63 Literature Review:   1.    Persuasion Building on Social media marketing has gradually transformed from a simple communication channel into a powerful tool that shapes consumer decision-making. The journey begins with Mu (2023), who establishes that social media marketing activities… Continue reading Impact of Social Media Marketing on Consumer Purchase Intention

Impact of Digital Payments on Banking Profitability in India

Title: Impact of Digital Payments on Banking Profitability in IndiaAuthor: Shashank Ajay Kamble                                                               Objective To examine the impact of digital payments on banking profitability in India. To analyse the relationship between digital transaction growth and financial performance indicators such as ROA and ROE. To evaluate whether digital payments contribute to cost reduction and increase… Continue reading Impact of Digital Payments on Banking Profitability in India

A Historical Review on Plastic Waste Management and Innovations.

Title: A Historical Review on Plastic Waste Management and Innovations. Author: Abhinav Gitaram Bhosale. Roll no.: 01 Class : FYMMS       LITERATURE RIVIEW   Household Plastic Segregation: A Perception Study Goswami, Sinmoy; Medhi, Nikita; Kalwar, Subham; Borgohain, Upasana(May 2024) addresses the important environmental problem of household municipal waste by exploring plastic waste separation… Continue reading A Historical Review on Plastic Waste Management and Innovations.

A Comparative Analysis of Consumer Buying Behavior and Digital Adoption Patterns Among Millennials and Generation Z

A Comparative Analysis of Consumer Buying Behavior and Digital Adoption Patterns Among Millennials and Generation Z   AUTHOR- BHARATI DHANRAJ MALUNJKAR   KOHINOOR BUSINESS SCHOOL, MMS FY2025-26   Abstract This article looks at the changing way people buy using the two distinct styles of buying for millennials and generation z as a lens to view… Continue reading A Comparative Analysis of Consumer Buying Behavior and Digital Adoption Patterns Among Millennials and Generation Z

Academic Procrastination

Academic Procrastination Author : Ritesh Pramod Borkar Academic procrastination has become a widespread concern across educational levels and cultures. It is defined as the regular and needless delay of academic duties despite being aware of the potential negative repercussions. It is regularly linked to worse academic achievement, increased stress, and decreased wellbeing, underscoring the importance… Continue reading Academic Procrastination