Author: Pranav Zope

Title – Impact of online reviews on customer trust Author – Pranav Zope Roll No – 110 Div- B   Literature Review:   1.    Online Reviews & Consumer Trust   The present study (Araujo Soares, et al, 2022) analyses the relationship between online reviews and consumer trust in online stores, considering the conjoint effects of… Continue reading Impact of online reviews on customer trust

Title – Impact of online reviews on customer trust Author – Pranav Zope Roll No – 110   Literature Review:   1.Interaction Effects between Online Reviews and Product Characteristics on Consumer’s Trust.  The present study analyses the relationship between online reviews and consumer trust in online stores, considering the conjoint effects of the characteristics of… Continue reading Impact of online reviews on customer trust