{"id":23818,"date":"2026-01-08T22:44:43","date_gmt":"2026-01-08T17:14:43","guid":{"rendered":"https:\/\/www.sachdevajk.in\/?p=23818"},"modified":"2026-01-08T22:44:43","modified_gmt":"2026-01-08T17:14:43","slug":"rising-consumption-of-junk-food-among-youth","status":"publish","type":"post","link":"http:\/\/www.sachdevajk.in\/?p=23818","title":{"rendered":"Rising Consumption of Junk Food Among Youth"},"content":{"rendered":"

Title of Problem:\u00a0<\/span><\/b>Rising Consumption of Junk Food Among Youth<\/span><\/b><\/b><\/p>\n

Authors:\u00a0<\/span><\/b>Brijesh Sreeniwas (21331025105)<\/span><\/p>\n

\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Aastik Mohanty (21331025010)<\/span><\/p>\n

\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Rohit Malpure (21331025345)<\/span><\/p>\n

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Introduction:<\/span><\/b><\/p>\n

In today\u2019s fast-paced lifestyle, junk food has become a popular choice among students and young adults due to its convenience, taste, and easy availability. Fast food, packaged snacks, and sugary beverages are widely consumed despite increasing awareness about their harmful health effects. The growing influence of online food delivery apps has further encouraged frequent junk food consumption. Therefore, it is important to understand the factors influencing junk food consumption and the level of awareness among individuals regarding its health risks.<\/span><\/p>\n

Objective: To study the pattern of junk food consumption among individuals and analyze their awareness and behaviour regarding its health impact.<\/span><\/p>\n

Literature Review:<\/span><\/b><\/p>\n

Childhood Obesity: Causes and Consequences<\/span><\/b><\/p>\n

(Sahoo, K., Sahoo, B., Choudhury, A. K., Sofi, N. Y., Kumar, R., & Bhadoria, A. S., 2015)<\/span><\/b><\/p>\n

This study explains that frequent consumption of junk food is a major contributor to obesity and lifestyle diseases among children and young adults. It highlights that taste preference, convenience, and lack of nutritional awareness encourage unhealthy eating habits. The authors stress the need for better food education and healthy dietary practices.<\/span><\/p>\n

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Online Food Delivery Services and Eating Behaviour<\/span><\/b><\/p>\n

(Majumder, M., Rahman, R., & Sinha, N., 2021)<\/span><\/b><\/p>\n

This research examines how online food delivery apps influence eating habits among young consumers. It finds that easy access, discounts, and fast service increase the consumption of fast and processed foods. The study concludes that digital convenience plays a major role in promoting unhealthy dietary behaviour.<\/span><\/p>\n

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Data Collection:\u00a0<\/span><\/b><\/p>\n

The data was collected using a\u00a0Google Form questionnaire<\/b>\u00a0based on a\u00a05-point Likert scale<\/b>. A total of respondents participated in the survey.<\/span><\/p>\n

The Likert scale used was:<\/span><\/p>\n

1 \u2013 Strongly Disagree
2 \u2013 Disagree
3 \u2013 Neutral
4 \u2013 Agree
5 \u2013 Strongly Agree<\/span><\/p>\n

The following statements were included:<\/span><\/p>\n