Online Shopping Addiction in Millennial<\/p>\n
Authors-
\n Nayan Padole , Akshada Porje , Prajakta Bansod
\nIntroduction \u2013
\n Online shopping addiction is characterized by the extreme crave to shop. The millennial generation relay a lot on online shopping. Online shopping addiction has become a growing concern among millennials, who have grown up in an era of digital technology and easy access to online shopping platforms. This research report aims to explore the factors contributing to online shopping addiction among millennials and its impact on their lives.
\nObjectives \u2013
\n1. To determine the prevalence of online shopping addiction in millennial.
\n2. To identify the common triggers and behaviours associated with online shopping millennials.
\n3. To understand the attitudes and perceptions of millennial towards online shopping addiction and its consequences.
\n4. Identifying the factors that contribute to online shopping addiction in millennials<\/p>\n
Literature Review \u2013
\n1.\tCollege Students
\nCompulsive buying has brought many negative effects to college students (M\u00fcller A. et al, 2014), including wasting time, reducing academic performance and increasing financial burden etc. De Zwaan (2011) found many patients with compulsive suffer from comorbid psychiatric disorders, especially anxiety, depression, binge eating disorder, substance use disorders and obsessive-compulsive disorder etc. CB is associated with mounting tension,
\ngeneral distress and lower quality of psychological well-being (Williams A. D., 2012). Therefore, students themselves, parents, experts in relevant disciplines and society should attach great importance to the problem of online shopping addiction of college students, and explore countermeasures to reduce online shopping addiction.( Zhang Et Al 2019)<\/p>\n
2.\tProblematic Shopping
\nGiven the rapid growth of online shopping, researchers have concerns about issues surrounding repetitive problematic behaviors associated with internet-based shopping. According to Rose and Dhandayudham [15], addictive online shopping may negatively influence not only an individual\u2019s daily and social life but also their economic status. Zhao et al. [16] described a tendency to engage in excessive, compulsive, and problematic shopping behavior via the internet that results in consequences associated with economic, social, and emotional problems such as online shopping addiction (Mi Ko Et Al 2020)<\/p>\n
Data Collection \u2013
\n1. Online shopping is important for my life.<\/p>\n
2. I spend more time in online shopping.<\/p>\n
3. I often shop online unplanned.<\/p>\n
4. I have tried to cut back my online shopping, but failed.<\/p>\n
5. I have once quarrelled with my parents for my online shopping.<\/p>\n
Data Analysis \u2013<\/p>\n
Question no.\tMean\tStandard Deviation\tStandard Error\tT Stat\tResult
\n1\t3.14\t0.9951\t0.0995\t1.4068\tNull
\n2\t3.06\t1.2128\t0.1212\t0.4946\tNull
\n3\t2.89\t1.2135\t0.1213\t-0.9064\tNull
\n4\t3.39\t1.3772\t0.1377\t2.8316\tAlternate
\n5\t2.09\t1.0833\t0.1083\t-8.3999\tAlternate<\/p>\n
Conclusion \u2013
\n1.\tOnline Shopping is important in people\u2019s life.
\n2.\tPeople spend more time in online shopping.
\n3.\tPeople often shop online unplanned.
\n4.\tPeople agree that they have tried to cut back their online shopping but failed.
\n5.\tPeople disagree that they have quarrelled with their parents for their online shopping.<\/p>\n
References \u2013
\n\u2022\tJiahui Zhang & Zhiqiang Bai & Jingxia Wei & Maolin Yang & Guifang Fu, 2019. “The Status Quo of College Students’ Online Shopping Addiction and Its Coping Strategies,” International Journal of Psychological Studies, Canadian Center of Science and Education, vol. 11(2), pages 1-88, June.<\/p>\n
\u2022\tYoung-Mi Ko & Sungwon Roh & Tae Kyung Lee, 2020. “The Association of Problematic Internet Shopping with Dissociation among South Korean Internet Users,” IJERPH, MDPI, vol. 17(9), pages 1-13, May.<\/p>\n","protected":false},"excerpt":{"rendered":"
Online Shopping Addiction in Millennial Authors- Nayan Padole , Akshada Porje , Prajakta Bansod Introduction \u2013 Online shopping addiction is characterized by the extreme crave to shop. The millennial generation relay a lot on online shopping. Online shopping addiction has become a growing concern among millennials, who have grown up in an era of digital… Continue reading Online Shopping Addiction in Millennials<\/span><\/a><\/p>\n","protected":false},"author":112039,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[404,1537,1408],"class_list":["post-17206","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-addiction","tag-online-shopping","tag-shopping","entry"],"_links":{"self":[{"href":"http:\/\/www.sachdevajk.in\/index.php?rest_route=\/wp\/v2\/posts\/17206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.sachdevajk.in\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.sachdevajk.in\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.sachdevajk.in\/index.php?rest_route=\/wp\/v2\/users\/112039"}],"replies":[{"embeddable":true,"href":"http:\/\/www.sachdevajk.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=17206"}],"version-history":[{"count":1,"href":"http:\/\/www.sachdevajk.in\/index.php?rest_route=\/wp\/v2\/posts\/17206\/revisions"}],"predecessor-version":[{"id":17277,"href":"http:\/\/www.sachdevajk.in\/index.php?rest_route=\/wp\/v2\/posts\/17206\/revisions\/17277"}],"wp:attachment":[{"href":"http:\/\/www.sachdevajk.in\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=17206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.sachdevajk.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=17206"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.sachdevajk.in\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=17206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}