Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser. Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine, which displays the same product’s availability and pricing at different e-retailers. As of 2020, customers can shop online using a range of different computers and devices, including desktop computers, laptops, tablet computers and smartphones.

1)AMAZON: Amazon was founded by Jeff Bezos in Bellevue, Washington, on July 5, 1994. The company started as an online marketplace for books but expanded to sell electronics, software, video games, apparel, furniture, food, toys, and jewelry. In 2015, Amazon surpassed Walmart as the most valuable retailer in the United States by market capitalization.

2)SNAPDEAL: Snapdeal was founded on 4 February 2010 as a daily deals platform, but expanded in September 2011 to become an online marketplace. Snapdeal has grown to become one of the largest online marketplace in India.

3)MYNTRA: Myntra is an Indian fashion e-commerce company headquartered in Bengaluru, Karnataka, India. The company was founded in 2007 to sell personalized gift itemsMyntra is an Indian fashion e-commerce company headquartered in Bengaluru, Karnataka, India.

4)FLIPKART: Flipkart is a Singaporean e-commerce company headquartered in Bangalore, Karnataka, India. It was founded by Sachin Bansal and Binny Bansal in 2007. The company initially focused on book sales, before expanding into other product categories such as consumer electronics, fashion, home essentials, groceries, and lifestyle products.

5)AJIO: Mukesh Ambani-led Reliance Industries is extending the Jio brand name to new businesses, the latest being a fashion ecommerce site dubbed,said people aware of the development. The company has named its telecom unit Reliance Jio and its upcoming digital wallet Jio Money.


Online Shopping in India has grown a lot in terms of product availability, the range, variety and quality of products across all verticals from fashion to footwear, electronics and gadgets, home appliances, furniture, food and much more. -Rajarshi Choudhuri, studied at Holy Cross School, Agartala


Survey questions were formed with the help of Google forms for rating the 5 Type of shopping websites on Linear Scale of 1 to 10. A survey of 30 people was done and responses were collected from friends, family and colleagues. This data was then entered in excel and One-way ANOVA was applied to it.


H0: All types of SHOPPING WEBSITES are same
H1: Any one of them is Different

Source of Variation SS df MS F
alpha ? = 0.05 , k = number of condition (5) , N = Total number of score/count (150)
DF Between Groups = k-1 => 5-1 = 4
DF Within Groups = N-k => 150-5 = 145
DF Total = 145+4= 149
F critical= 2.43

As calculated F is more than tabulated F, Reject H0 & Accept H1, which means any one of them, is different.